The French Riviera Cruise Club has just launched this year a new concept dedicated to cruise lines. Called “ A cruise of discovery” this exciting catalog has been designed to further enhance the attractiveness of the French Riviera destination by revealing some of its hidden flavors.
To tempt cruise visitors into discovering some of the other, less known facets of this glorious destination, seven major themes were chosen for their diversity, authenticity and interest :
* Musical Notes : enjoy music with special concerts in very special places
* Outdoor activities : explore heritage in a different way with amazing hinterland and coastal activities, such as golf, enjoying snow in the sun…
* Flowers and gardens : Flowers and fragrances with exceptional gardens…
* Architectural heritage
* Art and culture : in the footsteps of great painters ….
* Sun drenched cuisine : tasting and cooking the typical culinary delights of the Riviera
* Cinema : Cote d’Azur - a breathless film
These specific themes complement the highlights of the French Riviera’s varied events’ calendar which includes firework displays, Carnival parades, the International Film festival….and much, much more.
The aim of this new proposal is to inspire cruise lines to create new itineraries, to offer shore agents fresh ideas to build excursions and new opportunities based on these seven themes.
From each of these flavors, suggestions for visits, activities and experiences are proposed in the form of a “menu” , being adapted to the timeframe of a cruise call and from each of our French Riviera ports.
The impact of FRCC’s Cruise of discovery is wide reaching. Not only does it benefit the cruise lines and their passengers by adding renewed interest to an already attractive itinerary, but it also benefits local shore agents by suggesting new ways to explore the French Riviera and also for the whole destination actors.
Click here to see the new catalog of French Riviera unusual flavors from each of our 5 ports to inspire the cruise lines to create a themed itinerary.
Click below to see the different flavours of the French Riviera by themes:
Click here to see the "French Riviera Cruise Club Green Tours":
- A more responsible way of discovering Antibes and its surroundings. Get a gift or a discount with the French Riviera Cruise Club green tours! click here
- A more responsible way of discovering Cannes and its surroundings. Get a gift or a discount with the French Riviera Cruise Club green tours! click here
- A more responsible way of discovering Nice and its surroundings. Get a gift or a discount with the French Riviera Cruise Club green tours! click here
- A more responsible way of discovering Villefranche/Mer and its surroundings. Get a gift or a discount with the French Riviera Cruise Club green tours! click here